GO global OR local, reach millions of unique searchers on the Bing Network by country, city or within a specific distance.
Utilizing services such as Yext help boost website traffic through online business listings, giving businesses another outlet for additional online exposure.
Sophisticated ad group targeting can help improve ad performance when used fully.Follow the prompts to input email address, name, and advertiser information.Bing Ads has an overall higher average click-through rate than Google Ads, illustrating that Bing Network may have more motivated users and are therefore more engaged.Good Ad Copy: Example of Good Ad Copy on Bing Ads This ad is good because it has a clear call to action (Send flowers in Dallas giving users a clear understanding of what the business does.we might not get as much of the volume as with Google Ads, but the volume of traffic that we get converts really well at a lower cost.Whether that is working with a fixed budget or trying to hit a cost per acquisition or action, Bing Ads gives you the control to make that happen.Bing Ads Location Targeting.
How to Import Google AdWords Data to Bing Ads.
For example, a plumbing company may want to include keywords promoting their emergency services, but if their focus is attracting commercial plumbing clients, then they would want to lower the bids on emergency services to give more ad spend to the commercial plumbing keywords.This also is neither good nor bad, but is key in determining where your target audience will be best reached.Example: keyword Exact Match Notated with brackets, exact match will only display ads when users search your exact keywords.Get started advertising on Bing with your free 100 advertising credit by visiting Bing Ads today.Google Ads (Source: Fit Small Business) Analytics: Both Its a tie when it comes to analytics between Bing and AdWords, as they both link to Google Analytics for data and reporting.Using the keywords from your keyword research, create ad groups broken out by things such as products, services or locations.Bad Ad Copy: Example of Bad Ad Copy on Bing Ads This ad is an example of poor ad copy as it doesnt provide the user with much information.Get Your Free 100 Bing Ads Credit Bing offers a 100 advertising credit when you spend.For example, a law firm might have campaigns by area of practice from family law to corporate law, with ad groups breaking out the campaign further, such as divorce and custody services under the family law campaign.Of course, the more competitive the search term, the higher the cost per click.